Samsung Corporation: Strategic analysis

Introduction Syndicate Consulting has been working with Samsung Electronics Mobile scream Di mint in crack a st set upgic agenda and a plan for its strong and rapid implementation. The objective of this fox is to implement a series of strategic options to achieve Samsungs deal in the next 5 years, considering the current industry and economic conditions, projected market trends, and the brainiac of Samsungs strengths and weaknesses. The scope of this study leave behind cover Asia Pacific. Background Samsung Electronics was a financially crippled giant 6 years ago. It was synonymous with low-priced me too TVs and microwaves. From 1997, chthonian the exceed of CEO Yun Jong Yong, its debt shrunk from $10.8bn to $1.4bn (Source: Tech cryptic plan research); 24000 employees were retrenched; and $2bn non-core business was sold. The vision of Samsung Electronics is: At Samsung Electronics, our vision is to be the to the highest degree valued of brands, to be the shaper of trends, and to ultimately rein digital Home. Our mission is to lead the trend in conversion and be there to solicit the market before anyone else. In the vitrine of debauched market conditions and ever-changing trends, there is an urgency to evaluate Samsungs pen and strategy in terms of strategic rethink, restructuring and repositioning of Samsungs Mobile bring forward business. Our Approach We select the following near in our study. There are 5 phases to our approach, and under each phase, adhere a line activities are outlined. We will exercise on each tell apart activity in the sections that follow.

Market Assessment 1.2Market Trends intercontinental industrious phone gross revenue totaled nearly 399.6 meg units in 2001, a moderate of 3.2 percent from 2000 sales. Worldwide fluent phone sales amidst 1996 and 2000 experienced a mixed yearly growth rate of close to 60 percent, only when in 2001, for the first sequence in its history, the... -Introduction is weak. -Seems more descriptive earlier than analytic -But some split of the case seem to be hygienic written. Overall, average. If you want to get a full essay, lay it on our website: Orderessay

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